Category: Design

INEOS GRENADIER Social / Banners / MotionAgency: Wonderhood Studios Social-first motion & static content designed to promote the Grenadier’s rugged performance and durability through a consistent visual style incorporating bold typography & strong imagery. Get in touch MORE WORK Rohit Sharma | Senior Designer & Lettering Artist

VOX CINEMAS Concept Development / Key Art / Typography Asked to create a series of cinematic visual assets to promote the features of VOX Cinemas’ MAX and IMAX screens across social and digital OOH platforms, I developed unique typographic treatments for each of the screens’ unique selling points, encapsulating the drama of the cinema experience. […]

SPORTS DIRECT Concept Development / Key Visual / Typography Tasked with replacing the title card for Sports Direct’s Youtube game show ‘A Game of Two Halves’ (which would also be used on set during filming), I set about creating a fresh and contemporary design. Experimenting with the word half, I played with different typographic approaches, […]

RAPYD TTL Campaign / Brand Identity / Concept Development / Key artAgency: Brave Bison Fintech company Rapyd needed a multi-channel campaign to raise awareness of their brand in the UK, drive engagement with social content, and increase sign-ups to their services – launching initially in London, then nationwide. The concept was to have the brand’s […]

H&T Campaign / PrintAgency: M&C Saatchi Created a new POS poster design from concept to delivery, developing an illustration of a €100 note transformed into a suitcase to visually communicate the travel theme. Visual cues from this design were then used to enhance the 2 existing posters in the series, updating their typography, key visuals, […]

COSTA COFFEE Campaign concept M&C Saatchi Open House Worked as an Art Director, alongside a designer, project managers, researchers, and strategists to develop the campaign concept – runner up, M&C Saatchi Open House pitch 2021. Costa wanted to incentivise customers to try alternative kinds of milk and encourage sustainable behaviours, so we focused on highlighting […]

HISENSE x PSG Concept Development / Social content / Typography / Logo designAgency: CSM / Wasserman To celebrate Paris St Germain’s start to the new football season, content partner Hisense were looking to develop a graphic that could be used across all markets and speak to football fans globally on social media. Using previous campaign […]

BETWAY Betfest Campaign / BTL / Design / Art Direction In collaboration with the marketing team and a fellow Designer, I lead the design & art direction for Betway’s new summer campaign Betfest – a unique email promotion campaign that needed to both stand alone as a unique proposition, and tie back to the existing […]